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Prompt Like a Pro: Simple Formulas for Stunning AI Images
A great image starts with a great prompt.

What you can dream, you can now visualize—faster and smarter. AI image generation opens the door to faster workflows, lower costs, and creative freedom like never before.
What once took hours or days to sketch, design, or render can now be created in minutes. But there’s one secret ingredient that separates average outputs from stunning visuals: the prompt.
Many people struggle with what to type. They stare at a blank prompt box, unsure how to describe what’s in their head. That’s where this guide comes in.
In this post, you’ll learn simple, repeatable prompt formulas that anyone can use—no art degree or technical knowledge required.
Whether you’re creating visuals for marketing campaigns, book covers, product mockups, social media posts, children’s books, or just for fun, these formulas will help you control your AI images every time.
Why Prompts Matter
Prompt quality = output quality.
AI art tools don’t guess—they follow your words like a recipe. Every detail you include (or leave out) directly shapes the final image. Think of prompts as your digital paintbrush: the more precise, vivid, and intentional your language, the better the results.
Let’s break it down:
Vague prompt:
"A cool landscape."
Result: You have no control over the image and leave the generation up to AI.Better prompt:
"A misty mountain valley at sunrise, glowing orange light filtering through pine trees, cinematic wide shot."
Result: A rich, atmospheric landscape with strong composition and mood. And it is in your control.
That’s the difference a good prompt makes. You’re not just describing an image—you’re directing a visual masterpiece.
Prompt Structure 101: The Core Formula
Crafting beautiful AI-generated images starts with clarity. The more clearly you describe what you want, the more accurate and impressive your results will be. That’s where a simple, reliable prompt formula comes in.
Writing stunning AI prompts doesn’t need to be complex. Start with this simple structure:
[Subject] + [Style/Medium] + [Lighting/Mood] + [Details/Action] + [Camera/Framing]
Think of it as your visual sentence—the building blocks of any great image. Each part adds a layer of clarity and creativity. This structure helps you think visually, like a photographer or art director.
Example:
“Astronaut, watercolor illustration, glowing moonlight, floating through space with jellyfish, cinematic wide shot”

Image generated with ChatGPT.
Let’s break it down:
Subject: Astronaut
Style/Medium: Watercolor illustration
Lighting/Mood: Glowing moonlight
Details/Action: Floating through space with jellyfish
Camera/Framing: Cinematic wide shot
Use this formula as your go-to template. Once you’ve mastered it, you can mix and match for infinite variations.

IMAGE PROMPT FORMULA — at a glance.
Infographic generated with ChatGPT.
The Prompt Building Blocks (With Examples)
Every stunning AI-generated image starts with a clear idea—broken down into simple visual components. Here are the five essential building blocks that make up a great prompt, with easy-to-understand examples.
1. Subject
Who or what is the focus of your image?
Think: person, animal, object, scene, landscape, or even a concept.
Examples:
“Girl in kimono”
“Cyberpunk fox”
“Floating temple”
“Neon-lit samurai”
2. Style / Medium
What artistic or visual style should it resemble?
Choose from popular genres or aesthetics that define the look and feel.
Examples:
“In the style of Studio Ghibli”
“Pixar-style 3D render”
“Cyberpunk aesthetic”
“Watercolor illustration”
3. Mood & Lighting
What kind of atmosphere do you want? Lighting affects tone and emotion.
Examples:
“Under soft morning sun”
“Dreamy twilight glow”
“Golden hour haze”
“Neon backlight in dystopian alley”
4. Action or Detail
Add storytelling or uniqueness—what is happening or what stands out?
Examples:
“Surrounded by koi-shaped lanterns”
“Riding a mechanical bird”
“Holding a glowing orb in a snowstorm”
“Floating with jellyfish in space”
5. Camera Framing
Describe how the scene is viewed. This directs composition and adds cinematic quality.
Examples:
“Top-down perspective”
“Cinematic wide shot”
“Close-up portrait”
“Isometric view”
Combine them:
“Girl in kimono, in the style of Studio Ghibli, under soft morning sun, surrounded by koi-shaped lanterns, top-down perspective”

Image generated with ChatGPT.
The clearer your prompt, the better your result.
Prompt Templates to Try
Need a jumpstart? Use these plug-and-play prompt templates to skip the blank page and instantly generate polished AI art.
Just swap in your subject or theme to make it your own.
🛍️ Product Shot
For e-commerce, mockups, or minimalist design aesthetics.
Template:
“Minimalist [product], white background, isometric view, soft shadows, studio lighting”
Example:
“Minimalist perfume bottle, white background, isometric view, soft shadows, studio lighting”

Image generated with ChatGPT.
🧑🎨 Character Portrait
Ideal for concept art, storytelling, and fantasy/sci-fi personas.
Template:
“[Character], digital painting, [lighting], [style or gear], [camera angle]”
Example:
“Elderly warrior, digital painting, side lighting, steampunk armor, dramatic close-up”

Image generated with ChatGPT.
🌄 Landscape Scene
Perfect for dreamy environments, world-building, or backgrounds.
Template:
“[Setting], [color palette], [style], [unique detail], [framing]”
Example:
“Surreal desert, pastel colors, watercolor style, floating pyramids, wide-angle view”

Image generated with ChatGPT.
🧚♀️ Fantasy Creature
Great for storybooks, games, and mythical concept art.
Template:
“[Creature], fantasy illustration, glowing [feature], ethereal atmosphere, cinematic framing”
Example:
“Phoenix, fantasy illustration, glowing feathers, ethereal atmosphere, cinematic framing”

Image generated with ChatGPT.
🧑🚀 Sci-Fi Scene
For futuristic themes and world-building.
Template:
“[Subject], sci-fi style, neon lighting, futuristic setting, isometric view”
Example:
“Astronaut on Mars, sci-fi style, neon lighting, futuristic setting, isometric view”

Image generated with ChatGPT.
🏙️ Cityscape
Capture a mood or vibe in a full environment.
Template:
“[City type], [style], [lighting/mood], [details], wide-angle shot”
Example:
“Cyberpunk city, digital painting, rainy night, glowing billboards and flying cars, wide-angle shot”

Image generated with ChatGPT.
🖼️ Art Poster
Perfect for stylized content or merch-ready visuals.
Template:
“[Subject], bold colors, graphic poster style, high contrast, centered composition”
Example:
“Tiger, bold colors, graphic poster style, high contrast, centered composition”

Image generated with ChatGPT.
📖 Children’s Book Illustration
Ideal for gentle, whimsical storytelling.
Template:
“[Subject], soft colors, watercolor style, dreamy lighting, centered layout”
Example:
“Bunny reading a book, soft colors, watercolor style, dreamy lighting, centered layout”

Image generated with ChatGPT.
🍱 Food Photography
For recipe blogs, branding, or mockups.
Template:
“[Dish], top-down view, wooden background, natural light, styled plating”
Example:
“Sushi platter, top-down view, wooden background, natural light, styled plating”

Image generated with ChatGPT.
Each of these templates helps reduce guesswork and focuses your creative intent. So, your AI tool generates what you imagined (or better).
These are just starting points. Feel free to add more intricate details to bring your ideas to life and create even more eye-catching results.
Just imagine it — and describe it in words!
Bonus: Add Prompt Modifiers
Once you’ve built a solid prompt, it’s time to sprinkle in some prompt modifiers. These are your secret ingredients for elevating your AI art from good to stunning.
Why Modifiers
Modifiers give additional details to help the AI model fine-tune how your image looks.
Think of them as intensifiers or style cues that steer the creative engine in the right direction.
Sample Modifiers
“Ultra-detailed” / “Hyper-detailed” – Adds intricate textures and depth.
Example: “Dragon, hyper-detailed, golden scales shimmering in sunlight.”
“Award-winning illustration” – Enhances composition and overall quality.
Example: “Character concept art, award-winning illustration, dramatic shadows.”
“Trending on ArtStation” – Boosts style sophistication, often cinematic or concept-art inspired.
Example: “Cyberpunk knight, trending on ArtStation, neon background.”
“Realistic skin texture” – For portraits or characters with lifelike features.
Example: “Elderly warrior, realistic skin texture, steampunk armor.”
“4K” / “8K” / “high resolution” – Signals the model to upscale visual clarity.
Example: “Alien landscape, 8K resolution, hyper-detailed terrain.”
“Unreal Engine” – Emulates video-game level render quality.
Example: “Futuristic city, Unreal Engine render, neon reflections.”
“Studio lighting” – Clean, professional-grade lighting.
Example: “Product shot, studio lighting, minimalist shadows.”
Quick Modifier Combos (Cheat Codes)
“Ultra-detailed + trending on ArtStation + cinematic lighting”
“Award-winning illustration + soft rim light + watercolor style”
“Photo-realistic + 4K + shallow depth of field”
Experiment with stacking modifiers at the end of your prompt. It often makes a surprising difference.
These cheat codes are especially powerful when you want your AI art to feel polished, dramatic, or professional.
Final Thoughts
A powerful image starts with a powerful prompt.
With a few key ingredients (subject, style, lighting, detail, and framing), you can turn vague ideas into striking AI art.
Now it’s your turn. Use the formulas and templates in this guide to start experimenting with your own creations.
The more you practice, the better your prompts and your results will be.
Want more tips like this? Subscribe to AI Art with Troy — and keep your creative edge sharp.
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